SHOW ME THE MONEY 8
Directed the broadcast package design for the Mnet's renowned Hip-hop audition program “Show Me the Money 8”. The overall design language expresses a heavy atmosphere with a silhouette using strong contrast of light and a rain effect in the cityscape to align with the program concept of the rapper’s survival through series of event. This season had relatively different way of unfolding the program’s story where only two teams are competing against each other face to face unlike the past seasons. Thus, the main theme of two different cityscape were highlighted to depict the story.
Art Direction, Branding, Graphic Design, Motion Graphic